Saturday, September 23, 2006

Shooting the Breeze with David Tebbutt

I recently had a coffee with David Tebbutt. I’m a great believer in the power of face to face meetings, despite the benefits of social media it really can never be a substitute, however it did facilitate this meeting.

David is an extremely experienced writer, journalist, trainer, mentor, blogger and all round very interesting guy. When I shook his hand I had no idea what would come next and I’m still unsure of the full potential, all I know is I really enjoyed the couple of hours and I learned a lot too.

Now David has made some great comments and observations about me in his latest post - thanks. It’s amazing that throughout my time in the IT market our paths hadn’t crossed before, we share many friends and contacts. It’s probably because as he says he’s been ensconced in the media and PR world – whilst I have forged a path through major corporate marketing roles. I am sure we’ll hook up regularly to shoot the breeze and who knows if there might be some business opportunities too.

David has also recommended a couple of interesting articles for further reading on social media and how it’s affecting corporate marketing and PR:

Neville Hobson who produces a regular podcast “the Hobson & Holtz Report” and also just posted an article on developing a social media communications strategy.

Also Paul Gillan who is writing an interesting book on line “The New Influencers”.

1 comment:

Paul Gillin said...

Thanks for the recommendation, Keith!
Paul Gillin