How to find out what your customers really think
It’s an irony that communications technology has made it harder, not easier, to get your message heard. The problem is choice. These days, customers are unlikely to make significant buying decisions based solely on a dialogue with your sales team. Instead, they conduct research on the Internet. But even that is already changing.
Click here to discover how to be heard in an evolving virtual world.
Thursday, September 14, 2006
I wrote an introduction to the changes occuring in customer communications for my good friends at Signals: