Winning customers and loyalty the easy way

Getting your customers to shout good news about your business is absolutely the most efficient way of selling. Especially in todays market where everybody talks to everyone about everything (much of which is pretty unimportant) - it is wonderful to be able to scream about a great customer service story and marketing initiative I have just have had the pleasure of being a part of.

I needed to order a few business cards for Tuetalk and decided to use a very simple online tool that is very cost effective, namely http://www.streetcards.com/ . After placing the order on Thursday morning I set up a new email service on Friday and realised I should have used the new details on the cards so I contacted Streetcards to see if it was too late.

Check out their reply late Friday:

Hi Keith, sorry for the late response, we got your messages, it's been a busy day! We did in fact already print your cards but to celebrate that the sun actually was shining here in London this afternoon, we'll redo the order with the changes, as long as you spread the word of course, about Streetcards!

If you need anything else, we do offer a full design service and can print much more than just business cards, so do think of us if you want any other marketing materials.

Have a great weekend and thanks for your order!

Best
regards,

Design Director
Streetcards
020 8876 5466
http://www.streetcards.com/
http://www.streetdesigns.biz/

I expect to buy more cards in my career and it'll take a hell of sales pitch to tempt me away from using Streetcards in the future. I'd thoroughly recommend you try them too.

Escape from Corporate Colditz

A very good friend of mine said to me tonight that they had been missing my posts and I replied I had been lacking the inspiration needed to write them.

I continued – “you know it’s hard to keep writing about things, I don’t want to write a load of crap about nothing, so much of what I read is trivial and appears to be written because the author thinks they must write something to keep their audience satisfied or perhaps they just need to write about everything to satisfy themselves”

The problem is that I find writing a good post quite exhausting and certainly time consuming – unless I get a sudden flash of inspiration.

Last year when I started my blog I had a real drive – a desire to get noticed and an enthusiasm from discovering this new medium but most importantly I had time – plenty of time whilst trying to start up my own marketing consultancy business.

Today I am wrapped up launching Sharedband, discovering a new market place and learning so much about the difference between a start up environment and my prior corporate Colditz life – and loving every moment of my new found freedom – I haven’t had time to reflect on what’s happened in the last 6 months.

Maybe I need to pick out the best bits and post about the changes in my life and the differences which in hindsight are huge.